Independent research,
grounded in facts.

CEIDEA is an independent market research company serving organisations across industries in China and internationally.

ABOUT CEIDEA

WHO WE ARE

We research, question and challenge assumptions
so that facts become the starting point for decisions.

Founded in Guangzhou in 2010, CEIDEA combines research design, fieldwork, analysis and consulting. Our teams work across consumer, service, real estate, public-sector and academic contexts.

HOW WE WORK

Rigorous methods.
Practical answers.

Independent judgementDirect quality controlMixed methodsNationwide fieldworkSenior researchersClear recommendationsConfidentialityResponsive delivery

Independent research,grounded in facts.

We research, question and challenge assumptionsso that facts become the starting point for decisions.

Rigorous methods.Practical answers.

Independent research,
grounded in facts.

We research, question and challenge assumptions
so that facts become the starting point for decisions.

Rigorous methods.
Practical answers.