Local China expertise,
for global decisions.

China Ceidea Market Research Co., LTD was founded in 2010 and is headquartered in Guangzhou. We are an independent market research company helping international organisations understand Chinese consumers, competitors, channels and market opportunities.

With teams in major Chinese cities and connections to regional and international research resources, CEIDEA supports market-entry assessment, customer and consumer research, fieldwork and growth decisions across China. Every conclusion is rooted in evidence.

CEIDEA's data-collection network covers mainland China.

More than 4,300 field interviewers and 223 execution teams support offline work, while international partners extend collection overseas. Online resources combine profiled panels with major commerce and social platforms.

Integrated online and offline collection gives each project a reliable evidence base across audiences, locations and research settings.

CEIDEA can reach one million profiled participants and 50,000 industry experts. Digital profiles help teams locate target audiences by behaviour, interest and demographic attributes.

Our expert network supports rapid matching, recruitment and depth interviews so specialist judgement can enter critical decisions at the right time.