CEIDEA Research
CEIDEARESEARCH

Research in context,
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Project background, research scope and expected outcomes.

CASE STUDY
China State Construction Real Estateresidential projectowner satisfaction

Tianjin China State Construction Real Estate - Post-Development Owner Satisfaction Study

2020-10-124,689real estate industry / satisfaction study
Post-Development Owner Satisfaction Study

Company overview

Tianjin China State Construction Real Estate Co., Ltd. is the operational platform of China State Construction Real Estate in Tianjin, affiliated with China State Construction Engineering Group. The company operates across multiple domains including real estate development, sales, and property management. With extensive experience in multiple development projects, Tianjin China State Construction Real Estate is committed to delivering high-quality living environments and services, while continuously driving innovation and service improvements

Research background

Yue Dong Jia Yuan is a residential project developed by Tianjin China State Construction Real Estate. The project has been completed and occupied for 1-2 years, with a total of 685 units currently occupied at an occupancy rate of approximately 70%. To gain deeper insights into owners' satisfaction with the living environment and property management services, as well as potential areas for improvement, Tianjin China State Construction Real Estate has engaged a third-party research institution to conduct a comprehensive satisfaction survey. The findings will provide a detailed assessment of owner feedback and serve as a basis for future service optimization and product enhancement.

Research scope

In October 2020, CEIDEA Research was commissioned by Tianjin China State Construction Real Estate to conduct an in-depth home-based survey of owners and tenants in the Yue Dong Jia Yuan community. The survey covered six key service areas: housing quality, security management, cleaning and landscaping, engineering maintenance, community cultural activities, and customer service. Through detailed inquiries across these service dimensions, CEIDEA Research aims to evaluate owners' overall satisfaction with current property management services, identify root causes of dissatisfaction, and specifically uncover key factors that impact living experience and owner satisfaction.

Expected outcomes

The final research report will provide Tianjin China State Construction Real Estate with a comprehensive analysis of various service aspects within the Yue Dong Jia Yuan community. The report will present detailed owner evaluations, opinions, and recommendations regarding the living environment and property services, and propose practical, actionable improvement measures to enhance service quality, optimize facility conditions, and increase owner satisfaction. Supported by these data insights, Tianjin China State Construction Real Estate will be able to refine its existing service system, improve product design, enhance living experiences, and ultimately strengthen the project's market competitiveness and customer loyalty.