Yangpu District - Public Rental Housing Property Service Satisfaction Survey
Company overview
Yangpu District Public Rental Housing Operation and Management Co., Ltd. is a professional company dedicated to the investment, construction, and operation and management of public rental housing in Shanghai. The company is committed to providing high-quality rental housing security for low- and middle-income groups. Currently, it manages seven public rental housing projects, with a wide coverage and large number of served residents, making it a key component of Shanghai's housing security system.
Research background
In the context of increasing governmental attention to housing security, in order to implement housing security policies and effectively enhance the operational service level of public rental housing, relevant government departments have mandated a household satisfaction survey. As the operating entity, Yangpu District Public Rental Housing Operation and Management Co., Ltd. needs to comprehensively understand residents' genuine feedback on property services, identify service pain points, and improve operational management. Therefore, it is necessary to commission a professional third-party research institution to conduct a systematic household satisfaction survey.
Research scope
In July 2020, CEIDEA Research was commissioned by Yangpu District Public Rental Housing Operation and Management Co., Ltd. to carry out a household satisfaction survey. This survey covers all seven public rental housing projects currently operated by the company. It combines in-person visits, telephone interviews, and QR code-based online questionnaires to collect detailed feedback on residents' satisfaction with various aspects of property services, including environmental hygiene, security management, facility maintenance, and customer service. Additionally, the survey aims to deeply understand residents' opinions, suggestions, and service improvement demands, providing actionable data for the company to enhance service quality.
Expected outcomes
The final research report will provide the Yangpu District Public Rental Housing Operation and Management Co., Ltd. with comprehensive and systematic data on household satisfaction, enabling the company to identify operational weaknesses, optimize service processes, and offer robust data support for reporting to government authorities. The report will also assist the company in establishing a scientific and standardized service evaluation mechanism, ultimately contributing to a significant improvement in the overall operational service quality of public rental housing.
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